Rewards infrastructure for AfricaAdd Africa to your rewards platform. In one integration.
RibiRewards is the Africa fulfilment layer for recognition platforms, incentive tools, and software products that need to serve Nigerian, Kenyan, South African, Egyptian, and 6 more, markets with local brands in local currencies.
// Send a RewardsCard via API const res = await fetch( 'https://api.ribirewards.com/v1/rewards/send', { method: 'POST', body: JSON.stringify({ recipients: [{ email: 'amaka@company.com', amount: 25000, currency: 'NGN', occasion: 'achievement' }] }) } ); // Instant response { status: 'sent', delivered_at: '2026-05-16T14:03Z' }
Who this is for
Your platform has the relationship. We have the Africa infrastructure.
Recognition Platforms
Global recognition platforms
The problem
You run global recognition programmes but have no Africa fulfilment layer. Clients with Lagos, Nairobi, or Cairo teams can't get the same experience as their London counterparts.
How RibiRewards helps
Plug RibiRewards into your platform via API. We handle Africa, local catalogues, local currencies, local delivery. You stay the platform of record.
Incentive & Gifting Platforms
Incentive and gifting platforms
The problem
Your catalogue works for India, US, UK, but when a client asks about Nigeria or Kenya, you have to say no or cobble something together manually.
How RibiRewards helps
White-label the RibiRewards Africa catalogue inside your platform. 400+ local brands, African countries, one API integration.
Platforms & Reward Products
Loyalty platforms, incentive tools, marketplaces, fintech and embedded products
The problem
You process payroll across African markets. Clients want to attach rewards to payroll events, anniversaries, bonuses, onboarding, but you don't have a rewards layer.
How RibiRewards helps
Connect RibiRewards via API to trigger reward sends on payroll events. We become your rewards infrastructure; you stay the employer of record.
Sales & CRM Platforms
Salesforce, HubSpot, Monday.com partners
The problem
Your clients want to reward sales reps or channel partners in African markets the moment a deal closes. Cash transfers are slow and impersonal.
How RibiRewards helps
API-triggered RewardsCards fire the moment your CRM marks a deal closed. Card in inbox within seconds, local currency, local brands.
What you get
Everything your platform needs to serve Africa properly.
African markets, one integration
Nigeria, Kenya, South Africa, Egypt, Ghana, Morocco, Tanzania, Uganda, Senegal, Ethiopia. Each with a localised catalogue in local currency. One API call handles all of them.
400+ local brands per major market
MTN, Airtel, Safaricom, Bolt Food, Jumia, Uber, Java House, The Spa, Shoprite, Carrefour, the brands your clients' employees actually use, not generic international vouchers.
Full redemption data back to your platform
Via webhook or polling: delivery confirmed, redeemed, partial spend, expired. Your platform stays source of truth. We pass the data; you own the reporting.
Single invoice, any number of countries
One invoice in USD or GBP regardless of how many African currencies you're sending in. We handle the FX. Your finance team gets one line item.
Physical card fulfilment included
Digital delivery is instant. Physical RewardsCards can be fulfilled and shipped within Nigeria and Kenya, for use cases that need something tangible.
Compliance-ready
Closed-loop structure. GDPR-aware data handling. NDA and DPA available. UK-registered entity (Flywave Technology Limited, WC2H 9JQ).
Integration options
Three ways to connect.
API Integration
Most commonConnect via REST API. Trigger sends, check balances, listen to webhook events. Full programmatic control. Works with any platform that can make an HTTP request.
- REST API with JSON
- Campaign and recipient issuance
- Reward catalogue access
- Idempotent recipient requests
- Redemption and campaign tracking
White-Label
For platformsCo-brand or fully white-label the RewardsCard product. Your logo, your colours, your domain, RibiRewards catalogue and infrastructure underneath.
- Custom branding, logo, colours, domain
- Recipient experience branded to your platform
- Dedicated catalogue per client or shared pool
- Branding options agreed for your programme
Bulk Dispatch
No integration neededUpload a CSV, we send. No integration required. For platforms testing Africa fulfilment before committing to an API build, or periodic bulk sends.
- CSV upload via secure portal
- Any country in one upload
- Per-recipient custom amounts and messages
- Managed recipient distribution
- Suitable for campaign and bulk reward sends
How it works
From conversation to live in under 30 days.
Intro call
30 minutes. We understand your platform, your clients' Africa needs, and the right integration path.
Commercial terms
Revenue share or per-transaction pricing. NDA, white-label agreement, and DPA if needed.
Sandbox access
API keys for your test environment. Try sends, webhooks, and the full recipient flow before any live transaction.
Go live
Flip to production. We support the first client sends with you. Ongoing: dedicated account contact and SLA.
FAQ
Questions platforms ask us
Can we use our own branding in the recipient experience?
Yes. White-label mode replaces all RibiRewards branding with yours, logo, colours, domain, email sender name. Recipients see your platform, not ours.
How does invoicing work for multi-country sends?
One invoice to your entity in USD or GBP covering all countries. We handle FX conversion. Your finance team gets a single clean line item per period.
What's the minimum commitment to get API access?
No minimum transaction volume. We issue sandbox credentials immediately after signing an NDA. Production access follows your first commercial agreement.
What SLA do you offer for API uptime?
99.5% uptime SLA for production environments. Dedicated Slack channel for platform partners. Response time commitments negotiable at contract stage.
Can we send to channel partners, not just employees?
Yes. RewardsCards can be sent to any email, employees, external partners, distributors, agents, or consumers. The recipient experience is the same.
How quickly can we go from agreement to first live send?
Typically 7–14 days from signed agreement to sandbox, and another 7–14 to production. Fastest we've done is 5 days total for a simple API integration.
Your clients have teams in Africa. We help you serve them.
One call. We'll scope the integration, agree commercial terms, and have you in sandbox within the week.