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RewardsCard
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RewardsCard
🇳🇬Nigeria🇰🇪Kenya🇬🇭Ghana🇿🇦South Africa🇪🇬Egypt🇲🇦Morocco🇹🇿Tanzania🇺🇬Uganda🇸🇳Senegal🇪🇹Ethiopia
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RewardsCardby RibiRewards

The reward card
they'll actually
spend.

Load it with value. They choose how to spend it — airtime, dining, rides, spa, fashion, cinema and more. Digital or physical. Full redemption tracking. Built for HR teams across Africa.

Order cards for my team →See how it works
10+
African countries
13
Spend categories
84%
Redemption rate
2 min
To send 100 cards
RewardsCard by RibiRewards
Airtime & Data
Dining
Rides
Spa & Wellness
Fashion
Streaming

Spend categories — localised per country

Airtime & Data ◆Food Delivery ◆Ride Credits ◆Dining Out ◆Spa & Wellness ◆Streaming ◆Grocery ◆Fashion & Retail ◆Cinema ◆Electronics ◆Beauty & Skincare ◆Bills & Utilities ◆Home & Living ◆Kids & Family ◆Airtime & Data ◆Food Delivery ◆Ride Credits ◆Dining Out ◆Spa & Wellness ◆Streaming ◆Grocery ◆Fashion & Retail ◆Cinema ◆Electronics ◆Beauty & Skincare ◆Bills & Utilities ◆Home & Living ◆Kids & Family ◆

The problem with bonuses

Bank transfers disappear.
Moments don't.

When you pay a bonus directly into a bank account, it merges with everything else. It pays rent, clears a bill, covers groceries. The gesture, the recognition, gets lost.

A RewardsCard is different. The recipient logs in, sees what you loaded for them, and chooses something they actually want. That moment of choice is the experience. They remember it. They tell people.

Bank transferforgotten

Lands in the account. Pays for something forgettable. No tracking.

RewardsCardremembered

Recipient chooses their treat. You see when it's redeemed. They'll mention it.

What they can spend it on

13 categories.
From instant airtime to delivered electronics.

Some things arrive in seconds. Others ship to their door in 3–7 days. Recipients see every option when they redeem — localised per country.

Airtime & Data
Instant top-up
Dining & Food Delivery
80+ restaurants
Ride Credits
Instant credit
Spa & Wellness
Hair, beauty, gym
Streaming & Cinema
Tickets & subscriptions
Fashion & Retail
Local & global brands
Grocery
Shop & ship
Home & Living
Appliances, bedding, kitchen
Kids & Family
Toys, baby essentials
Beauty & Skincare
200+ brands
Electronics
Phones, laptops, audio
Bills & Utilities
Electricity, TV, car licence

Instant digital

Airtime, bills, ride credits, streaming — value lands in seconds

Email voucher

Restaurant, spa, cinema — voucher sent to inbox, redeemed at merchant

Physical delivery

Electronics, fashion, grocery, beauty — shipped in-country, 3–7 days

The recipient experience

What it feels like
to receive one.

An email lands in their inbox. They open it, see the value you loaded, and browse their catalogue. Every option is local. They pick what they want. The choice itself is the experience.

1

Email or SMS arrives instantly — no app download required

2

They see their card value and browse 13 spend categories

3

They pick what they want — digital service or physical delivery

4

Partial spend works — they can come back and spend the rest later

RewardsCard recipient experience

How it works

Simple for HR.
Memorable for employees.

Full walkthrough →

01

Fund your wallet

Load your RibiRewards wallet once in local currency. Use it across all future sends — no per-transaction setup, no new payment every time.

02

Upload your recipients

Paste names and emails, upload a CSV, or connect your HR platform. 1 recipient or 10,000. Same flow, same time.

03

Set the value and send

Choose a card value and hit send. Digital cards arrive in seconds. Physical cards are printed and shipped in-country — no cross-border delays.

04

They choose what to spend

Recipients browse 13 categories — from instant airtime top-ups to physical electronics deliveries. Partial spend supported.

05

You see everything

Your dashboard shows delivery, open, and redemption status per recipient — and what category they spent in. Real data, not a best guess.

Use cases

Every occasion HR
needs covered.

Tap any card to read how it works in practice.

Performance bonuses

Quarter ended well. Reward the team before the momentum fades. Upload the list, set the amount, done.

Birthday recognition

An automated card on their birthday that actually has value. More meaningful than a Slack message.

Work anniversaries

Year 1, year 3, year 5. Each one deserves a moment. Schedule them once, they send themselves.

New hire onboarding

A RewardsCard in the welcome pack tells new hires: this company notices. From day one.

Innovation & referrals

Someone brought in a great candidate. Someone shipped an idea that saved money. Recognise it fast.

Spot awards

The mid-month moments that deserve something more than words. Send in minutes, anytime.

Delivery format

Digital or physical. You choose.

All physical cards →

Delivery

In-country fulfilment

No cross-border delays

Best for

Milestones & VIP awards

Onboarding kits & long-service

Physical Cards

Achievement

Achievement

Performance & Excellence

Birthday

Birthday

Birthday Recognition

Welcome

Welcome

Onboarding & New Hires

Wellness

Wellness

Wellbeing & Self-Care

Milestone

Milestone

Work Anniversaries

Excellence

Excellence

Standards & Quality

Team

Team

Team Recognition

Thank You

Thank You

Appreciation & Gratitude

Seasonal

Seasonal

Festive & Cultural Occasions

Farewell

Farewell

Leaving & Offboarding

What HR teams say

The reaction is worth more than the money.

“

We used to send bank transfers for bonuses. Half the team never really felt it. With RewardsCard they come back and tell us what they spent it on — a spa day, their kid's school data, a nice dinner out. That's the difference.

AO

Adaeze Okonkwo

Head of HR · Lagos-based FMCG

“

Our team in Nairobi appreciated being able to actually choose. One person bought data bundles for the month. Another took their family out to dinner. Both mentioned it in the next all-hands. That never happened with cash.

MK

Mwangi Kariuki

People Lead · Nairobi tech company

“

The physical card for our 5-year milestone awards was the piece that surprised us most. Employees actually kept them on their desks. It turned a number in a payslip into something tangible.

SA

Sade Adeyemi

HR Director · Pan-African financial services

Coverage

Built for Africa.
Country by country.

Each country gets its own brand catalogue. Local operators, restaurants, spas — layered on top of the global brands that come standard on every card.

🇳🇬

Nigeria

● LIVE

🇰🇪

Kenya

● LIVE

🇬🇭

Ghana

● LIVE

🇿🇦

South Africa

● LIVE

🇪🇬

Egypt

● LIVE

🇲🇦

Morocco

● LIVE

🇹🇿

Tanzania

● LIVE

🇺🇬

Uganda

● LIVE

🇸🇳

Senegal

● LIVE

🇪🇹

Ethiopia

● LIVE

🇷🇼

Rwanda

● LIVE

🇨🇮

Ivory Coast

● LIVE

🇿🇲

Zambia

● LIVE

🇿🇼

Zimbabwe

COMING SOON

🇨🇲

Cameroon

COMING SOON

FAQ

Questions we get asked

Comparing platforms? See how RewardsCard compares →

How is this different from just sending cash or a bank transfer?

Cash transfers are forgotten by Friday. A RewardsCard recipient chooses something they actually want — a spa day, their family's airtime, new trainers, or their electricity bill paid. That intentional spend creates a memory tied to your company. Plus you get full tracking; no more wondering if the bonus landed.

What exactly can recipients spend the card on?

13 categories: airtime and data, dining and food delivery, ride credits, spa and wellness, streaming and cinema, fashion, grocery, home and living, kids and family, beauty and skincare, electronics, and bills and utilities. Some categories are instant digital — airtime tops up in seconds. Others involve physical delivery of 3–7 days.

Can recipients order physical products, not just digital services?

Yes. The catalogue includes physical goods — electronics, fashion, homeware, beauty products, kids toys, and grocery items — all shipped in-country. Recipients choose at redemption whether they want a digital service or a physical product delivered to their address.

How do digital vs physical fulfilment work?

Digital items (airtime, bills, streaming, ride credits) are fulfilled instantly — the value lands in seconds. Physical items (electronics, fashion, grocery) are fulfilled via shop-and-ship with a 3–7 day delivery window. Both flows are covered within a single card and redemption session.

Can cards expire?

Cards are valid for 12 months from issue. You can configure the expiry window for your organisation if needed.

What happens to unspent balance?

Partial spend is supported: recipients can use part of the balance now and return later for the rest. Expired unspent balances are returned to your wallet.

Is there a minimum order?

No. You can send a single card or ten thousand. The unit economics are the same.

Do you offer physical cards (the card itself, not just digital delivery)?

Yes. Physical RewardsCards — printed cards in envelopes — are available and fulfilled in-country. Available in 10 designs for different occasions: Achievement, Birthday, Welcome, Wellness, Milestone, Excellence, Team, Thank You, Seasonal, and Farewell.

How does this compare to other reward card platforms in Africa?

Most platforms offer a list of voucher codes for a fixed set of brands. RewardsCard gives recipients a genuine choice across 13 categories including physical goods delivery, utility bill payments, and service bookings — all localised per country. We also give HR teams full dashboard tracking, CSV bulk sends, and wallet-based funding. Built for how HR teams actually work.

From the blog

Read more about RewardsCard

All posts →
Why the RewardsCard Works for Every Team Across Africa

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Why the RewardsCard Works for Every Team Across Africa

10 Things Employees Love About Getting a RewardsCard

AFRICA HR · 5 min read

10 Things Employees Love About Getting a RewardsCard

How to Personalise Reward Cards at Scale Without Extra Work

HR OPERATIONS · 6 min read

How to Personalise Reward Cards at Scale Without Extra Work

Ready to send rewards
your team will love?

Order RewardsCards in minutes. No setup fee. Digital delivery from day one. Physical cards available for every order.

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NigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegal
RibiRewards

Gifting infrastructure for Africa and the Middle East. Employee rewards, benefits, and recognition — built for the continent.

Rewards Benefits

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  • Milestones & Anniversaries
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