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RibiRewards

Gifting infrastructure for Africa and the Middle East. Employee rewards, benefits, and recognition — built for the continent.

Rewards Benefits

Reward Types

  • All Rewards
  • Choice Gift Cards
  • Curated Gift Boxes
  • Build Your Own Box
  • Experience Rewards
  • Sports Tickets
  • Travel Packages
  • RewardsCard

Benefits

  • All Benefits
  • Health & Wellness
  • Meal & Food
  • Transport & Commute
  • Learning & Dev
  • Family & Lifestyle
  • ↗ RibiBenefits.com

Company

  • About Us
  • Pricing
  • Customers
  • Blog
  • Coverage
  • Security

Use Cases

  • Employee Bonuses
  • Recognition & Awards
  • Sales Incentives
  • Onboarding Gifts
  • Milestones & Anniversaries
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Employee RecognitionComing 2025

Recognition that moves
African teams forward

Peer-to-peer kudos. Milestone automation. Nomination-based awards. All connected to a reward catalogue your team actually wants — built for Africa's workforce, not adapted from elsewhere.

Join the waitlistSee rewards platform

94%

avg. redemption rate

2 wk

typical go-live

12+

African markets

15s

recognition delivery

Real challenges

Today's top HR challenges in Africa

Low employee engagement

Only 23% of employees globally feel engaged at work. In Africa, inconsistent recognition is the leading driver of avoidable attrition.

Low retention at critical moments

The 30/60/90-day window is where you lose new hires. Milestone recognition at each marker cuts dropout by up to 40%.

Inconsistent recognition programmes

Ad-hoc recognition means some teams feel invisible. Structured peer-to-peer and manager recognition makes it systematic.

Recognition tools that work

Everything HR needs in one place

Peer-to-peer recognition that travels

Employees recognise each other instantly — no manager bottleneck. Kudos, shoutouts and appreciation cards sent in seconds from any device. Recognition that spreads organically through the team.

  • Flexible recognition
  • Public or private shoutouts
  • Points-based or monetary
  • Works across mobile and desktop

Illustration coming

Why RibiRewards Recognition

Built for Africa. Not adapted for it.

Built for African teams

Local currency. Local language. Local partners. Recognition that feels native, not adapted.

Zero-friction delivery

Recognition sent in seconds. No app downloads required for recipients. Works on any phone.

Smart automation

Set triggers once. Anniversary, birthday, onboarding milestone, performance target — fires automatically.

Manager and peer controls

Role-based access. Managers set budgets. Peers recognise freely within guardrails. Full audit trail.

Monetary + non-monetary

Combine words of recognition with a RewardsCard, gift box or experience — or keep it purely social.

Insight that drives action

Know which teams feel invisible. Which managers recognise most. What recognition drives retention.

What you can do

Recognition for every moment that matters

New hire onboarding

Day 1, week 1, month 1 — automated recognition at each milestone keeps new hires engaged before they decide to stay.

Performance awards

Tie recognition to KPIs, OKRs or manager nominations. Top performers receive a visible, memorable moment.

Work anniversary rewards

1, 5, 10, 25 years — never miss a milestone. Personalised messages with optional reward cards or gift boxes.

Peer kudos

Teams spot good work in real time. No waiting for the quarterly review. Culture built from the bottom up.

Safety and compliance wins

Critical in mining, manufacturing and field operations. Tie recognition to safety milestones that matter.

Team-wide celebrations

Quarter close, product launch, market entry — broadcast recognition to the whole team in one send.

Monetary and non-monetary

Words alone — or backed by a reward

Recognition can be purely social — a public shoutout, a kudos badge, a nomination win. Or it can trigger a RewardsCard, a curated gift box, or an experience reward. HR teams decide. Employees choose.

  • Social recognition — no budget required
  • Points that convert to reward spend
  • Monetary awards via RewardsCard
  • Physical gift boxes for major milestones
  • Experience rewards for top performers

Social kudos

Public or private

RewardsCard

Monetary award

Nominations

Peer or manager

Milestones

Automated

From HR teams using RibiRewards

What they say

We used to lose our best people to companies with louder culture. Since launching recognition, our 90-day retention improved noticeably.

AN

Adaeze Nwosu

Head of People, Nigeria

Field staff told us they felt invisible. Recognition changed that faster than any salary review could.

KM

Kwame Mensah

HR Operations Manager, Kenya

The audit trail alone sold it to our CHRO. We can prove recognition is fair and consistent across all offices.

LD

Lerato Dlamini

HR Director, South Africa

Recognition across Africa

Available in 12+ African markets

Every market gets local currency, local language, and a local vendor catalogue. Recognition that feels native, not adapted from a Western product.

NG

Nigeria

NGN

KE

Kenya

KES

ZA

South Africa

ZAR

GH

Ghana

GHS

EG

Egypt

EGP

MA

Morocco

MAD

TZ

Tanzania

TZS

UG

Uganda

UGX

ET

Ethiopia

ETB

RW

Rwanda

RWF

SN

Senegal

XOF

ZM

Zambia

ZMW

Part of the RibiRewards suite

Recognition connects to rewards

Recognition doesn't have to be words only. Connect a nomination win to a RewardsCard. Attach a gift box to a 5-year anniversary. Trigger an experience reward for your top seller. One platform handles both sides.

See the rewards platformJoin the waitlist

RewardsCard

Choice spend card

Gift Boxes

Curated & physical

Experiences

Dining, spa, events

Benefits Suite

11 categories

Join the waitlist

Be the first to launch recognition across Africa

Early access customers get priority onboarding, locked pricing, and a dedicated account team. Recognition launches alongside the full RibiRewards rewards suite.

  • Early access pricing locked in
  • Dedicated onboarding support
  • Connected to rewards from day one
  • One contract, 12+ markets
Join the waitlistExplore rewards