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RibiRewards

Gifting infrastructure for Africa and the Middle East. Employee rewards, benefits, and recognition — built for the continent.

Rewards Benefits

Reward Types

  • All Rewards
  • Choice Gift Cards
  • Curated Gift Boxes
  • Build Your Own Box
  • Experience Rewards
  • Sports Tickets
  • Travel Packages
  • RewardsCard

Benefits

  • All Benefits
  • Health & Wellness
  • Meal & Food
  • Transport & Commute
  • Learning & Dev
  • Family & Lifestyle

Company

  • About Us
  • Pricing
  • Customers
  • Blog
  • Coverage
  • Security

Use Cases

  • Employee Bonuses
  • Recognition & Awards
  • Sales Incentives
  • Onboarding Gifts
  • Milestones & Anniversaries
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EMPLOYEE BENEFITS PLATFORM · LIVE NOW

Benefits your African team will actually use.

From meal allowances in Lagos to gym credits in Nairobi — RibiRewards gives your employees flexible, locally relevant fringe benefits through one platform. No spreadsheets. No manual sourcing. No vendor management.

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5+
African markets
500+
Benefit options
< 24h
Avg. activation time
96%
Employee utilisation
RibiRewards Benefits Card
WHAT WE ARE

A fringe benefits delivery platform.
Not an insurance company.

We handle the employer-funded extras that sit on top of salary and HMO — the benefits that make your people feel genuinely valued.

🎯

What are fringe benefits?

Fringe benefits are employer-funded extras that sit on top of salary — not legally required, but increasingly expected by talent. Think gym access, meal allowances, therapy sessions, transport credits. They are what makes your people feel genuinely cared for.

🏢

Why we don't do core benefits

HMO plans, pension, and group life insurance are sold through licensed brokers and insurers. We don't replace them. We are the layer that fills the gaps they leave — telehealth when you can't get an appointment, prescription delivery, gym access, L&D credits.

🌍

Why Africa is underserved

Global fringe benefit platforms like Fringe.us and Wellhub exist — but they are built for Western markets. African cities, African vendors, African payment infrastructure, African benefit preferences. None of that is baked in. RibiRewards is.

BENEFIT CATEGORIES

The full spectrum of employee benefits

Five benefit categories, built for how African teams actually live and work. Each one flexible, digital-first, and locally delivered.

Fuel your team, the African way

Meal & Food

Restaurant vouchers, food delivery credits, canteen allowances, and curated meal hampers — redeemable across local eateries and food platforms across Nigeria, Kenya, Ghana, and beyond.

₦8,000 avg. monthly value
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Holistic cover for the whole person

Health & Wellness

Ancillary health services that sit alongside your existing HMO — telehealth calls, prescription delivery, gym access, mental health sessions, and wellness credits. Built around healthcare realities on the continent.

Top benefit requested in 2025
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Handle the chaos of the commute

Transport & Commute

Ride-hailing credits, BRT pass top-ups, fuel allowances, and remote work data bundles. Infrastructure varies — your people need options that match their reality.

Reduces daily friction by 60%
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Invest in your team's future

Learning & Development

Course vouchers, professional certification credits, MBA contribution allowances, language learning, and conference access — tied to real African and global platforms including Coursera, Udemy, and LinkedIn Learning.

2× retention improvement
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Benefits that matter at home too

Family & Lifestyle

Childcare contributions, school fee support, supermarket allowances, entertainment gift cards, and celebration packages for the life moments that matter most.

Most emotionally valued benefit
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HOW IT WORKS

From setup to spend in under a day

No lengthy onboarding. No vendor management. You set the rules; your employees live the benefits.

01

You set the allowance

Define monthly benefit budgets per employee or group. No procurement headaches. You control spend from the dashboard.

02

Employees choose what matters

Each person picks benefits that fit their life. A Lagos commuter chooses transport credits; a remote engineer in Nairobi picks data + L&D.

03

We handle fulfilment

RibiRewards manages vendor relationships, digital delivery, and any physical logistics across our active African markets.

04

You get clean reporting

Track utilisation by team, benefit type, and country. Use the data to optimise budget and prove ROI to leadership.

WHY RIBIREWARDS

Built for Africa. Not retrofitted.

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Africa-native, not Africa-adapted

Our benefit categories are built around realities on the ground — not copied from European or US playbooks.

One platform, all markets

Nigeria, Kenya, Ghana, South Africa, Rwanda and more — managed through a single dashboard with local currency support.

Digital-first delivery

Most benefits are delivered digitally within minutes, with physical fulfilment available where needed.

API-first for HR platforms

Global HRIS and payroll platforms can integrate RibiRewards benefits via API. No custom builds required.

Real-time utilisation data

See exactly which benefits are driving engagement, who's using what, and where budget is being left on the table.

Compliant across jurisdictions

Built with awareness of Nigerian PAYE, Kenyan NHIF/NSSF, and other local compliance considerations.

Ready to build a benefits programme your team loves?

No long contracts. No vendor management. Just fringe benefits that work across Africa from day one.

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RibiRewards Benefits