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The Platform

One platform. Every way to reward.

RibiRewards Payout gives companies the infrastructure to deliver value to customers, partners, and clients across Africa — in any format, through any channel, in any market.

Get started →View API docs

Card formats

Six formats. One infrastructure.

Physical Card

Premium, in-hand rewards

Embossed, branded cards printed with your logo and colours. Recipients tap or swipe at any partner merchant. Best for high-value employee rewards, client gifts, and premium programmes.

Best for

Employee of the monthExecutive giftingLong service awardsVIP client rewards

Delivery & redemption

Six ways for recipients to access their card.

Not every recipient has a smartphone or reliable data. We built access methods for the full range of African consumers — from urban professionals to rural customers.

Works offline

USSD

No smartphone, no data required. Recipients dial a short code on any mobile phone to check balance and redeem.

500M+ African users

WhatsApp

Recipients send their card code to a WhatsApp number. They receive their balance and redemption options instantly.

White-label

Branded web page

A fully white-labelled redemption portal carrying your logo and brand colours. Mobile responsive. No app needed.

Universal

SMS

Balance and a redemption link delivered straight to the recipient's phone number. Works on any device.

Digital cards

Email

Branded card delivery with a clear redemption CTA. Works for digital cards and reward links.

Physical cards

In-store / POS

Physical card tap or PIN entry at partner merchant terminals. For brands running in-person reward programmes.

Platform features

Everything that makes it work at scale.

Under every card format and delivery channel, a platform that handles the hard parts — currency, tracking, branding, compliance, and reporting.

Multi-market, multi-currency

Send rewards in local currency across 12+ African markets from a single dashboard. NGN, KES, GHS, ZAR, EGP and more.

Flexible denominations

Set any card value. Fixed amounts, variable amounts, or budget pools that recipients draw from.

Real-time reporting

Every card tracked from issuance to redemption. Dashboards show issued, redeemed, pending, and expired in real time.

Balance top-up

Add value to existing cards without reissuing. Recipients keep the same card — the balance just grows.

Full white-labelling

Redemption pages, email templates, and physical cards carry your brand identity — not ours.

REST API & webhooks

Trigger rewards, check balances, and receive real-time event notifications from your own platform.

Bulk & scheduled issuance

Upload a CSV to issue thousands of cards at once. Schedule issuance to trigger on a future date.

Unique codes & fraud prevention

Every card carries a unique, validated code. Single-use enforcement and expiry controls built in.

Who uses it

Built for any company that rewards people.

Employers

Performance bonuses, work anniversaries, employee of the month, onboarding gifts, spot recognition, and seasonal rewards — sent across every market your team is in.

PerformanceMilestonesOccasionsBulk issuance

FMCG & Consumer Brands

In-pack scratch promos, purchase-triggered rewards, retailer incentives, and trade campaigns — without building custom tech for every activation.

In-pack codesPurchase rewardsTrade promosDistributor bonuses

Channel & Partner Teams

Reward distributors, agents, and sales partners for quota achievement, tier milestones, and sales outcomes across multiple African markets.

Sales contestsQuota rewardsPartner tiersMulti-country

Healthcare Organisations

Send rewards to healthcare workers, community health volunteers, and clinical trial participants — across multiple countries simultaneously.

CHW incentivesStaff appreciationClinical programmes

Banks & Fintechs

Power cashback, savings milestone rewards, and referral programmes with card infrastructure built on African banking rails.

CashbackReferral bonusesSavings rewards

Research & Survey Firms

Reward survey respondents the moment they complete a study. Higher completion rates. Instant delivery. No manual processing.

Survey completionFocus groupsMystery shopping

Markets

12 markets. Local currency in every one.

Rewards delivered and redeemed in local currency. Local access methods. Locally relevant redemption options. Lagos and Nairobi from the same platform.

ng

Nigeria

NGN

ke

Kenya

KES

gh

Ghana

GHS

za

South Africa

ZAR

eg

Egypt

EGP

ug

Uganda

UGX

tz

Tanzania

TZS

rw

Rwanda

RWF

sn

Senegal

XOF

ci

Côte d'Ivoire

XOF

et

Ethiopia

ETB

ma

Morocco

MAD

Get started

See it for yourself.

Tell us your use case. We'll walk you through exactly how the platform handles it.

Talk to the team →View the API
NigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegalNigeriaKenyaGhanaSouth AfricaEgyptMoroccoTanzaniaUgandaEthiopiaSenegal
RibiRewards

Gifting infrastructure for Africa and the Middle East. Employee rewards, benefits, and recognition — built for the continent.

Rewards Benefits

Reward Types

  • All Rewards
  • Choice Gift Cards
  • Curated Gift Boxes
  • Build Your Own Box
  • Experience Rewards
  • Sports Tickets
  • Travel Packages
  • RewardsCard

Benefits

  • All Benefits
  • Health & Wellness
  • Meal & Food
  • Transport & Commute
  • Learning & Dev
  • Family & Lifestyle
  • ↗ RibiBenefits.com

Company

  • About Us
  • Pricing
  • Customers
  • Blog
  • HR Insights
  • Weekly Reward Series
  • Holiday Gift Finder
  • Press & Brand Assets
  • Coverage
  • Security

Recognition

  • Overview
  • Peer recognition
  • Milestone & anniversary
  • Performance recognition
  • Recognition ROI

Use Cases

  • Employee Bonuses
  • Recognition & Awards
  • Sales Incentives
  • Onboarding Gifts
  • Milestones & Anniversaries
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