Capture consumer data from every food purchase channel
Receipt-based reward campaigns that work in formal supermarkets, open markets, and informal food traders — covering every channel where your product is sold.
Example brand concept
SnapHarvest
Any purchase. Any market. Rewarded.
This is a campaign concept illustration. Contact us to build this for your brand.
The problem this solves
What happens without this campaign
Informal market channels are your biggest and most invisible sales channel
Open markets, market traders, and roadside food vendors account for the majority of agri-food volume in Africa.
No unified consumer data across formal and informal channels
Supermarket data gives you aggregate volume. Informal channel gives you nothing. Receipt upload closes the gap.
Packaging formats across agri-food don't support in-pack codes
Bulk grains, loose oil, and unpackaged agri products can't carry in-pack codes. Receipt upload is the only viable mechanic.
How this incentive programme works
The programme journey, step by step
01
Buy
Customer buys any participating product
02
Scan receipt
Photo of receipt uploaded via campaign URL
03
Verify
Platform validates purchase and brand
04
Credit reward
Reward issued within minutes of verification
05
Choose
Customer selects preferred reward type
72h
Typical campaign launch time
0
Fulfilment overhead — RibiRewards Payout handles it
10+
African markets supported
What customers can choose
Rewards that actually matter to African consumers
Every reward is fulfilled instantly via mobile. No vouchers to print, no physical redemption, no ops overhead. Your customer chooses, RibiRewards Payout delivers.
Airtime top-up
Data bundles
Discount voucher
Free next pack
Gift cards
Grocery vouchers
Wellness rewards
Utility tokens
Reward catalogue varies by market. Full catalogue available on request.
Why brands run this incentive programme
What this incentive programme delivers for your business
Informal market coverage for the first time
Receipt upload works even when a consumer photographs a handwritten market receipt. Any proof of purchase qualifies.
No packaging requirement
Especially important for bulk and loose agri-food formats that can't carry in-pack codes.
Consumer data from every channel simultaneously
For the first time, you see whether your customer bought in Shoprite, the open market, or a roadside trader.
AI verification scales across high receipt volume
Automated receipt processing handles the volume that agri-food category purchase frequency generates.
More for Agri & Food Producers
Other campaign types for this industry
Same campaign, different industry
Receipt Upload Campaign across sectors
Ready to build this for your brand?
This receipt upload campaign incentive programme is available to configure and launch right now across Africa. Bring your brand — RibiRewards Payout brings the infrastructure.
SnapHarvest is a fictional brand used to illustrate this campaign concept. RibiRewards Payout does not represent that it has worked with this brand.