Customer rewards — Ghana
Reward your
customers in
Ghana
Ghana's customer reward market is driven by a strong retail and FMCG consumer base alongside a growing base of insurance and fintech customers. MTN MoMo is the dominant redemption channel, and GHS-denominated instant rewards drive the highest customer engagement.
Redemption in Ghana
MTN MoMo
Airtime top-up
Branded web portal
WhatsApp delivery
MTN Mobile Money covers the majority of Ghanaian consumers. Instant GHS delivery with no bank account required.
Customer segments
Customer reward programmes across Ghanaian segments
Retail & FMCG shoppers
Customer rewards in Ghana
MTN MoMo users
Customer rewards in Ghana
Insurance policyholders
Customer rewards in Ghana
Telecom subscribers
Customer rewards in Ghana
Bank customers
Customer rewards in Ghana
From the playbook
Customer reward guides relevant to Ghana
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Build a customer rewards programme in Ghana
GHS-denominated rewards, instant delivery via MTN MoMo, for 2 customers or 200,000. Live in days.