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RibiRewardsRewards infrastructure for Africa
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RibiRewards capabilities

What do you want to make happen across Africa?

RibiRewards is the infrastructure underneath reward programmes across African markets. Reward people, run incentives, launch campaigns or put rewards inside your own product.

Reward people

Create meaningful reward moments for employees, customers, attendees, learners and participants.

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Run incentive programmes

Power sales, distributor, dealer, field, customer and performance incentive programmes.

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Launch a campaign

Turn participation, purchases, promotions and activations into measurable reward journeys.

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Build with rewards

Put African reward catalogue, issuance, redemption and fulfilment infrastructure inside your product.

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Popular capabilities

Things companies use RibiRewards to power.

Start with the outcome. The same RibiRewards infrastructure handles the reward catalogue, distribution, recipient journey and fulfilment underneath it.

Sales incentives

Reward targets, achievement and sales performance across African markets.

Distributor incentives

Run locally relevant distributor and channel reward programmes.

Event attendee rewards

Reward conference, activation and event audiences at scale.

Survey incentives

Reward respondents and research participants across multiple markets.

Course completion rewards

Turn learning completion and achievement into an instant reward moment.

Referral rewards

Reward qualifying referrals without building fragmented local fulfilment.

In-depth capability guides

Plan the programme, not just the reward.

Practical guides to the programme mechanics, African market considerations and fulfilment decisions behind our most-used capabilities.

Sales incentives

Targets, sprints, achievement, reward design and multi-market fulfilment.

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Distributor incentives

Distributor performance, tiers, validation and local reward delivery.

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Multi-country campaigns

One programme layer with market-aware reward choice and fulfilment.

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Bulk digital rewards

High-volume digital issuance with recipient-level control and tracking.

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White-label campaigns

Run African reward infrastructure behind your own client or platform experience.

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Recipient choice

Let recipients choose locally relevant value inside approved programme rules.

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Employee appreciation

Thank-yous, milestones and recognition across distributed teams.

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Survey incentives

Reward validated survey completion without manual voucher administration.

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Research participant incentives

Interviews, panels, focus groups and fieldwork incentives.

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Conference delegate gifts

Digital and local alternatives to fragmented physical delegate gifting.

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Airtime rewards

Practical mobile value for research, field, channel and customer programmes.

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Grocery rewards

Locally relevant everyday value for employees, customers and channel participants.

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Remote team rewards

Recognition and reward delivery for hybrid and distributed teams across markets.

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Employee onboarding gifts

Repeatable welcome moments for new employees across offices and countries.

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Work anniversary rewards

Structured service-milestone recognition with scheduled, locally relevant fulfilment.

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Employee birthday rewards

Recurring birthday recognition without manual country-by-country gifting.

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Spot recognition & micro-rewards

Fast, controlled manager-led recognition for everyday employee contributions.

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Event attendee rewards

Reward verified attendance and participation at conferences, roadshows and events.

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Webinar rewards

Incentives for verified virtual attendance, participation and follow-up actions.

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Speaker & VIP thank-you gifts

Considered appreciation for speakers, moderators, VIPs and event contributors.

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Event activation & booth rewards

Connect qualifying booth and experiential interactions to measurable reward journeys.

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Dealer & reseller rewards

Reward dealer and reseller performance across African markets with clear targets, controlled reward values and locally relevant fulfilment.

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Field sales rep rewards

Reward field sales teams and representatives across African markets for verified activity, execution and performance.

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Trade promotion rewards

Power trade promotion rewards for retailers, dealers, distributors and channel participants across African markets.

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Referral rewards

Run referral reward campaigns across African markets with verified qualification, recipient choice and local fulfilment.

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Customer thank-you rewards

Send considered customer thank-you rewards across African markets without managing fragmented local fulfilment.

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Lead & demo incentives

Use controlled incentives to support qualified B2B meetings, demos and research conversations across African markets.

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Product launch rewards

Add locally relevant rewards to product launches, trials and adoption campaigns across African markets.

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Brand activation rewards

Connect physical and digital brand activations to measurable reward journeys across African markets.

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Surprise & delight rewards

Create unexpected customer reward moments across African markets while keeping value, eligibility and fulfilment controlled.

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Service recovery gifts

Send appropriate service recovery gifts across African markets when a customer experience has gone wrong.

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Course completion rewards

Reward verified learning completion with controlled, locally relevant fulfilment.

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Certification rewards

Recognise verified employee, partner and customer certifications across markets.

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Learning challenge rewards

Connect learning milestones and achievement to a controlled reward journey.

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Mobile data rewards

Practical connectivity value for digital participation, learning, research and field programmes.

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Retail choice rewards

Give recipients curated local retail choice inside approved programme rules.

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Fuel & mobility rewards

Transport-related reward value for field, employee and channel programmes where supported.

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Wellness rewards

Curated wellbeing reward options designed around actual local supply.

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Experience rewards

Curated local experiences for employees, customers, VIPs and campaign winners.

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Team experience rewards

Shared and coordinated experience rewards for offices and distributed teams.

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Lunch & meal rewards

One-off meal reward moments for meetings, events, teams and customer campaigns.

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Dining rewards

Locally relevant dining rewards for employees, customers, winners and VIPs.

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Breakfast rewards

Breakfast reward moments for webinars, onboarding, training and meetings.

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Treat & snack rewards

Small-value food and treat rewards for appreciation and participation.

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Employee choice gifts

Give employees controlled local choice instead of one fixed gift.

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Meeting & demo rewards

Reward selected meetings, workshops and demos against clear qualification rules.

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Community contributor rewards

Reward ambassadors, contributors and verified community actions.

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Driver & agent acquisition

Reward verified driver, rider and agent recruitment or activation milestones.

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Branded reward campaigns

Keep your brand visible across the recipient journey while RibiRewards powers fulfilment.

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Campaigns & mechanics

The mechanic. The reward. The infrastructure.

A campaign is more than the prize. RibiRewards can sit underneath the journey — from the qualifying action to issuance, local reward choice, fulfilment and reporting.

This is where customer requirements become reusable capability: promotions, activations, channel programmes, branded journeys and multi-country distribution.

Consumer promotions

Turn purchase or participation mechanics into locally fulfilled rewards.

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Trade promotions

Reward retailers, dealers and channel participants against programme rules.

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Brand activations

Connect physical or digital activations to an immediate reward journey.

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Branded reward campaigns

Keep your brand visible from invitation through reward choice and redemption.

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Recipient choice campaigns

Issue one campaign while letting recipients choose what is locally relevant to them.

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Multi-country campaigns

Run one programme across African markets with local reward and fulfilment rails.

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From the RibiRewards playbook

Learn how reward programmes work in African markets.

Capabilities show what RibiRewards can power. Playbooks go deeper into the programme design, channels, mechanics and market realities behind them.

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Research & incentives

Survey & research incentives across Africa

Practical thinking for rewarding respondents and research participants across African markets.

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Channel programmes

Reward channel partners through WhatsApp

A practical route for reaching agents, distributors and channel participants where they already are.

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Infrastructure

Build vs buy reward infrastructure in Africa

What changes when a business tries to assemble reward coverage market by market instead of connecting once.

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Consumer promotions

Consumer promotions & loyalty through WhatsApp

How messaging-led reward journeys can support consumer campaigns without requiring another app.

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Explore everything

Every way RibiRewards can be used.

Browse specific reward outcomes by the job you are trying to get done. Each capability is designed around a real programme need, while sharing the same underlying RibiRewards infrastructure.

Everyday treats & hospitalityEmployees & recognitionEvents & participationResearch & feedbackSales, trade & channelCustomer & marketingLearning & achievementUtility & everyday valueExperiences & wellbeingCampaign wrappers

Everyday treats & hospitality

6 capabilities

Coffee Rewards

Employees, attendees, customers, participants; bulk and multi-country.

Meal Cards (Meal Pass)

Employer-funded meal benefits with controlled allowances, merchant acceptance and central reporting.

Lunch / Meal Rewards

Meetings, events, team moments, customer campaigns.

Dining Rewards

Customer/employee appreciation, winners, VIPs and team moments.

Breakfast Rewards

Morning webinars, onboarding, training and meetings.

Treat / Snack Rewards

Low-value mass appreciation and participation.

Employees & recognition

7 capabilities

Employee Appreciation Rewards

Thank-yous, milestones and distributed recognition.

Remote Team Rewards

Cross-country rewards for hybrid/distributed teams.

New Starter / Onboarding Gifts

Repeatable welcome campaigns across markets.

Work Anniversary Rewards

Recurring employee milestone recognition.

Employee Birthday Rewards

Recurring birthday reward campaigns.

Spot Recognition & Micro-Rewards

Manager-led everyday recognition.

Employee Choice Gifts

Recipient chooses a locally relevant reward.

Events & participation

6 capabilities

Event Attendee Rewards

Verified attendance at conferences, webinars and roadshows.

Webinar Rewards

Attendance, participation and post-webinar follow-up.

Conference Delegate Gifts

Digital/local alternative to physical delegate bags.

Speaker & VIP Thank-Yous

Speakers, moderators, volunteers and VIPs.

Event Activation & Booth Rewards

Qualifying exhibition or experiential interactions.

Meeting / Demo Rewards

Selected demos, workshops and meetings.

Research & feedback

5 capabilities

Survey Incentives

Reward validated survey completion across markets.

Research Participant Rewards

Interviews, panels, focus groups and studies.

User Testing Incentives

UX research and usability participation.

Customer Feedback Rewards

Thank customers for meaningful feedback.

Community Contributor Rewards

Ambassadors, contributors and community actions.

Sales, trade & channel

6 capabilities

Sales Incentives

Milestones, sprints, launches and achievement.

Distributor Incentives

Country-specific distributor reward campaigns.

Dealer / Reseller Rewards

Channel engagement and performance.

Field Rep Rewards

Airtime, data, grocery or choice rewards for field teams.

Trade Promotion Rewards

Retail/trade campaign incentives.

Driver & Agent Acquisition Rewards

Gig and mobility platforms recruiting drivers, riders or agents across African markets.

Customer & marketing

7 capabilities

Referral Rewards

Qualifying customer, partner or employee referrals.

Customer Thank-You Rewards

Milestones, renewals and appreciation.

Lead / Demo Incentives

Qualifying B2B campaign actions.

Product Launch Rewards

Launch participation, demos and follow-up.

Brand Activation Rewards

Experiential and marketing campaign rewards.

Loyalty Surprise & Delight

Triggered appreciation outside points programmes.

Service Recovery Gifts

Controlled goodwill gestures.

Learning & achievement

3 capabilities

Course Completion Rewards

Meaningful learning completion.

Certification Rewards

Internal, partner or customer certifications.

Learning Challenge Rewards

Internal/partner learning campaigns.

Utility & everyday value

5 capabilities

Airtime Rewards

Field teams, surveys, channel, learning and customer campaigns.

Data Rewards

Digital participation, learning and field work.

Grocery Rewards

High-utility employee/customer/channel rewards.

Retail Choice Rewards

Choice across locally relevant retailers.

Fuel / Mobility Rewards

Mobile/field workforces where coverage permits.

Experiences & wellbeing

3 capabilities

Wellness Rewards

Spa, fitness, recovery and wellbeing experiences.

Experience Rewards

Local experiences for employees, customers and winners.

Team Experience Rewards

Local team experiences across distributed offices.

Campaign wrappers

5 capabilities

Multi-Country Reward Campaigns

For buyers whose core problem is cross-market fulfilment.

Bulk Digital Rewards

High-volume procurement for buyers who already know they need rewards.

White-Label Reward Campaigns

Agency/client campaigns powered by RibiRewards.

Recipient Choice Campaigns

One campaign; approved local choice underneath.

Branded Reward Campaigns

Company/client-branded recipient journeys.

Build with RibiRewards

Don't just run a campaign. Put African reward infrastructure inside your product.

Connect once to locally relevant reward supply, campaign issuance, hosted redemption and fulfilment across African markets.

Explore the API Talk to our team

Reward catalogue

Locally relevant reward supply across supported African markets.

Reward issuance

Issue rewards individually, in bulk or from your own workflows.

Recipient experience

Give recipients a clear path from notification to choice and redemption.

Multi-country fulfilment

Use one infrastructure layer while rewards resolve locally by market.

Can't see your use case?

Tell us what you're trying to make happen.

New customer requirements are exactly how this capability library grows. If your programme needs rewards issued, chosen, fulfilled or delivered across African markets, talk to us.

Talk to RibiRewards
RibiRewards

Rewards infrastructure for Africa.

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