Every year they stayed was a choice. Honour it properly.
A work anniversary RewardsCard — loaded with real value, delivered with a message that names the years — tells an employee their loyalty was noticed and valued.
Why it matters
Every year an employee stays with your company is a decision they made — to continue choosing you over every other offer, every LinkedIn message, every competitor. Work anniversary recognition is the most direct way to acknowledge that loyalty. The data is clear: employees who are recognised at anniversary milestones are significantly more likely to stay for the next milestone. A RewardsCard scaled to the tenure — with a message that names what those years have meant — is the signal they're looking for.
How it works
From dashboard to inbox in under 2 minutes.
Automate by start date
Connect your HRIS or upload a CSV with start dates. The platform sends anniversary cards automatically every year on the date.
Scale value to tenure
Year 1 gets a smaller value, year 5 a mid-tier amount, year 10 a premium physical card plus a digital load. Set your tier structure once — in any local currency.
The message does the work
Name the years. Reference what those years meant to the team. That specificity is what makes it memorable — not just the card value.
Best for
When to send a Work Anniversary RewardsCard
- Annual work anniversary programmes
- Long-service awards (5yr, 10yr, 15yr, 20yr)
- Company loyalty recognition
- Retention milestone automation
- Scaling recognition proportionally to tenure
Sample message
What to say when you send it
Work Anniversary RewardsCard
Sample message
“Three years. That's three rounds of targets, three team off-sites, more late nights than we should mention, and a contribution that has shaped this team in ways that are hard to put on a card. Thank you for choosing to grow here. Here's to many more.”
The cost of replacing an employee is typically 50–200% of their annual salary. Work anniversary recognition programmes — even at modest card values — are one of the most cost-effective retention tools available to HR. An automated annual send costs a fraction of one replacement hire.
In research across African markets, employees cite 'feeling valued and recognised for their time' as the second most important factor in retention, behind compensation. Work anniversary recognition directly addresses this — at a cost HR budgets can absorb without headcount approval.
Industries
Work Anniversary recognition across every sector
FAQ
Common questions
Can I set different card values for different tenure milestones?
Yes. You define your tier structure — Year 1, Year 3, Year 5, Year 10 etc — with a preset amount per tier. The platform applies the right value automatically.
What if I have employees who have passed their anniversary already this year?
You can run a catch-up send manually for past dates. Going forward, the automation handles all future anniversaries.
Can we add a physical card for major milestones like 5 or 10 years?
Yes. Physical Milestone RewardsCards can be ordered for significant anniversaries. Combine with a digital send for immediate delivery on the day.
Does the message reference the specific number of years automatically?
Yes. Message templates support variables — {{years}}, {{name}}, {{company}} — so every card feels personal without manual effort.
Ready to run your work anniversary programme?
Works for 5 employees or 5,000, across every African market.