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Airline Customer Rewards · Ethiopia · ETB

Airline Customer Rewards in Ethiopia.

Ethiopian Airlines is Africa's largest and most profitable airline — a global Star Alliance carrier. Addis Ababa is Africa's top aviation hub. Ethiopian already has ShebaMiles but QIFTS supplements with local-currency redemption reward cards.

120M+

Population

ETB

Local currency

Africa's #1

Ethiopian Airlines — continent's largest carrier

Build your Ethiopia programme →All Airline Customer Rewards markets

Key Ethiopia players

01

Ethiopian Airlines

02

Abyssinia Flight Services

Delivery channels in Ethiopia

SMS (Telebirr)WhatsAppWebApp push

Ethiopia use cases

How passenger loyalty rewards
work in Ethiopia.

Every reward is denominated in ETB (Br) and redeemable at local Ethiopia brands. Delivered via SMS (Telebirr) and WhatsApp — works on any phone.

Example 01

Ethiopian Airlines ShebaMiles supplement

QIFTS Birr reward cards complement ShebaMiles for local redemption — passengers spend at Ethiopian brands, not just on flights.

Example 02

First international flight reward

Welcome Birr card for Ethiopian passengers completing their first international Ethiopian Airlines route.

Example 03

Addis Ababa hub connection reward

Reward card for passengers completing transit connections through Addis Ababa — incentivises hub routing.

Example 04

Direct booking cashback Ethiopia

Birr reward card on Ethiopian Airlines direct booking via app or website.

Integration

Issuing passenger loyalty rewards in Ethiopia.

01

Connect to your reservation system

QIFTS integrates via API or webhook with any airline PSS (Passenger Service System) — Amadeus, Sabre, Navitaire, or custom.

02

Configure passenger triggers

First flight, milestone, upgrade, referral, delay — set any event as a reward trigger in the QIFTS dashboard.

03

Rewards issue in local currency

Reward cards issued in the passenger's home market currency — NGN for Nigerian passengers, KES for Kenyan, ZAR for South African.

04

Passengers spend at local brands

Recipients choose from curated local brands within the reward category — spent at merchants relevant to their country.

Ethiopia reward card details

Currency

ETB (Br)

Delivery

SMS (Telebirr)

Issue time

< 2 seconds

Region

East Africa

Airline Customer Rewards — other markets

NGN

Nigeria

KES

Kenya

ZAR

South Africa

EGP

Egypt

GHS

Ghana

MAD

Morocco

XOF

Senegal

XOF

Côte d'Ivoire

RWF

Rwanda

TZS

Tanzania

UGX

Uganda

ZMW

Zambia

Get started

Build your Ethiopia airline reward programme.

Tell us your trigger events and we will configure rewards in ETB — delivered via SMS (Telebirr).

Talk to the team →All markets

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EgyptEthiopiaGhanaKenyaMoroccoNigeriaSenegalSouth AfricaTanzaniaUgandaEgyptEthiopiaGhanaKenyaMoroccoNigeriaSenegalSouth AfricaTanzaniaUgandaEgyptEthiopiaGhanaKenyaMoroccoNigeriaSenegalSouth AfricaTanzaniaUgandaEgyptEthiopiaGhanaKenyaMoroccoNigeriaSenegalSouth AfricaTanzaniaUganda
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