Rewards infrastructure for AfricaEligibility & Attribution
Know why a reward was earned before you issue it.
Define, validate and automate eligibility — from referrals and performance to custom business rules — so every reward reaches the right person, for the right reason.
Reward sales reps who achieve ≥ N10M in qualified sales in Q3.
business logic
into rewards.
Different triggers. One entitlement core.
Connect any qualifying action to a reward, using flexible rules and real-time or batch data.
Use CSV uploads, segments or existing customer lists.
Reward successful referrals once conditions are met.
Use targets, milestones or saved metrics from your systems.
Build advanced logic with multiple conditions (AND/OR).
From data to decisions, seamlessly.
RibiRewards evaluates data, applies your rules, and creates entitlements — without manual effort.
See how it works- CRM
- Sales system
- HR platform
- CSV upload
- API events
- Validate conditions
- Apply business rules
- Check for duplicates
- Track decision logic
- Create the right to a reward (eligible recipient + reward type)
- Send via preferred channel (Email, SMS, WhatsApp, Web, POS)
- Monitor delivery, redemption and programme impact
Handle simple or complex eligibility logic.
Set conditions, combine data points and reuse rules across campaigns — all without rebuilding your fulfilment process.
Turn your data into meaningful rewards.
Tell us what you want to achieve. We’ll help you design the right programme and infrastructure.