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Total rewards

Total rewards for African teams

Total rewards is the full picture of what an employee receives from their employer — salary, benefits, recognition, wellbeing and development. RibiRewards handles the benefits and recognition layer across 12+ African markets.

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The framework

What total rewards covers

Total rewards is the strategic frame CHROs and People Directors use to think about the full employee value proposition. It goes beyond salary to everything an employee receives. RibiRewards covers the benefits, recognition and wellbeing pillars.

01 — not covered by RibiRewards

Compensation

Base salary, variable pay, bonuses and commissions. The foundation of total rewards — not handled by RibiRewards, but the context in which everything else sits.

02 — RibiRewards covers this

Benefits

Meal allowances, transport, health access, gym, mental wellness, learning, family support, airtime, grocery and fuel — 11 categories delivered via RibiRewards across 12+ African markets.

03 — RibiRewards covers this

Recognition

Peer-to-peer kudos, milestone automation, nomination awards and performance recognition — delivered via WhatsApp to every employee, including field and site staff.

04 — RibiRewards covers this

Wellbeing

Mental wellness benefits, gym access, wellness recognition and family support — all part of the RibiRewards benefits catalogue.

05 — RibiRewards covers this

Development

Learning and development credits that employees use for any course on any platform — certificates theirs to keep.

06 — not covered by RibiRewards

Environment

Culture, management quality, work flexibility — the intangibles that benefits and recognition programmes support but cannot replace.

Why total rewards matters in Africa

Salary alone no longer retains talent in Africa

African talent markets — particularly in tech, finance and professional services — have reached a point where salary is the floor, not the differentiator. Engineers in Lagos receive LinkedIn messages from remote-first employers offering USD salaries. Analysts in Nairobi have options in London. The companies that retain top talent are the ones who invest in the full rewards picture.

A structured total rewards strategy, anchored by a benefits and recognition platform that employees actually use, is one of the most cost-effective investments an African employer can make. The alternative — paying above-market salaries indefinitely while employees still leave — costs more and solves less.

2x

more likely to stay — employees with structured total rewards

34%

reduction in attrition with recognition programmes

$25k+

avg. cost to replace a mid-level employee in Africa

12+

African markets covered by RibiRewards

What RibiRewards covers in your total rewards strategy

The benefits and recognition layer

11 benefit categories

The full benefits layer

Employee recognition

Peer, milestone, performance

Employee experience

What it feels like to receive

Annual plan

One budget, all year

Benefits ROI

The return on investment

Recognition ROI

What recognition returns

Build the total rewards layer your team deserves

Benefits and recognition across 12+ African markets. One platform, one contract, one bill.

Book a demoSee annual plan
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RibiRewards

Gifting infrastructure for Africa and the Middle East. Employee rewards, benefits, and recognition — built for the continent.

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